Finish Line 1-Step Cleaner and Lubricant

Finish Line, a company with a focus on small batch production, product development, and quality control, has evolved over the years. In the 1990s, the company recognized the international potential of its bicycle lubricants and began exporting to Germany and England. This expansion led to the company attending European and Asian bike shows, which further fueled its global growth.

In recent years, Finish Line has shifted its focus to educating cyclists on how to choose and use the company's lubricants, cleaners, and cleaning tools that best suit their bikes, riding conditions, and personal maintenance preferences.

One of Finish Line's notable products is the 4-ounce squeeze bottle of 1-Step wet-style cleaner and lubricant. This versatile solution is designed to be fast and easy to use, as it penetrates and flushes out old lube and contaminants while simultaneously lubricating the chain with each application.

Recommended for occasional cyclists and bikes that are often stored, this Finish Line lubricant provides maximum rust protection, making it an ideal choice for commuters and recreational cyclists who seek a quick "clean and lube" formulation.

The company's commitment to innovation and customer education has been a driving force behind its success. By empowering cyclists to maintain their bikes effectively, Finish Line has established itself as a trusted partner in the cycling community.

As the cycling industry continues to evolve, Finish Line remains dedicated to developing and refining its products to meet the changing needs of riders around the world. Through its focus on quality, performance, and user education, the company has solidified its position as a leader in the bicycle care and maintenance market.

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